Legal
Privacy Policy
We at Numanac Corporation (“Numanac,” “we,” “our,” “us”) value your privacy and are committed to protecting your information. Our goal in this Privacy Policy is to inform you about how Numanac collects, uses, and discloses certain personal information obtained through our website (“Site”), which is located at https://www.numanac.com/ as well as information that we process as part of offering you our services, including our mobile and web applications (collectively with the Site, the “Services”).
In short:
- We use your information to run Numanac for you. We do not sell it, and we do not use it for advertising.
- Numanac’s AI features are powered by third-party AI providers. Nothing is sent to them until you turn AI features on, and you can turn them off at any time in Settings.
- Our AI providers may only use your data to provide the feature you are using. They may not use it to train their models.
- You can review, export, or delete your data, and withdraw your permission, at any time. See “Your Privacy Rights.”
This Policy applies to any information we collect based on your use of Numanac’s Platform. It does not apply to information collected by us offline or through any other means, or to information collected by any third party, including through any application or content (including advertising) that may link to or be accessible from or through the Platform.
Please read this policy carefully to understand our policies and practices regarding your Personal Information and how we will treat it. By using our Services, you acknowledge that you have read and understood this Policy.
Our Terms of Use govern your use of our Services and establish the legal agreement between you and Numanac. The Terms include important provisions about acceptable use, content rights, billing, dispute resolution through arbitration, and limitations on our liability. Although the Terms do not form part of this Privacy Policy, they are an important document that you should review before using our Services, as they may affect how your data and content are used.
In this Policy, “Enterprise Agreement” means a written enterprise agreement or master services agreement executed between you (or the entity sponsoring your access) and Numanac, including a signed trial, pilot, or evaluation agreement.
Information We Collect and How We Collect It
We collect several types of information from and about users of our Platform including:
- Personal Information: Information that identifies you, such as name, postal address, email address, telephone number, job description, or other identifiers
- Non-personal Information: Information that cannot identify you, like preferences and general usage data
- Technical Information: Information about your internet connection, the device you use to access our Platform, IP address, browser type, usage patterns, and other technical or contextual information
- Sensitive Information: Certain states have laws governing sensitive data (e.g., racial or ethnic origin, political opinions, biometric identifiers, precise geolocation, etc.). The Services may process voice recordings, the precise location of fields and farm boundaries you map, and the contents of emails your organization forwards to Numanac. We use this information only to provide the features you use, as described in this Policy. Numanac does not use voice recordings or transcripts to infer a person’s identity, emotions, personal characteristics, or employment performance, and does not use them to create biometric identifiers. Where applicable law requires consent for the collection of voice recordings or other sensitive data, we collect such data only with the required consent.
- Usage Data: Usage Data includes data we collect or create regarding your use of and interaction with the Services, including your location, frequency, and duration of interactions; the manner in which you use, customize, or interact with the Services; and aggregated and anonymized User Data that does not readily identify you or any third party.
This information collectively constitutes your “User Data” and “Usage Data” as defined in our Terms of Use.
Information You Provide to Us
We collect Personal Information when you fill out forms, create an Account, provide feedback, or otherwise communicate with us, and when you use the Services, including by recording with your device’s microphone, sharing photos, or forwarding emails to your organization’s Numanac ingestion address. This information may include:
- Information that you provide by filling in forms on our Platform. This includes information provided at the time of registering to use our Platform, subscribing to our service, providing feedback to Numanac or its Platform, or requesting further services.
- Records and copies of your correspondence, including email address if you contact us through our Platform.
- Your responses to forms and surveys that may be made available through our Platform or that we may ask you to complete for research purposes.
- Uploaded data, such as PDF and CSV documents, .txt files, and photos you choose to share.
- Farm operation data you create, such as records and tasks (including their notes), fields, farm boundaries and locations, farm names, custom vocabulary, and the reports you generate.
- Details of transactions you carry out through our Platform and of the fulfillment of your orders. You may be required to provide financial information before placing an order through our Platform.
- Your input, such as search queries and prompts made to the Platform, including your messages to Alma, our in-app assistant, and any files you attach to them, along with the Platform’s corresponding output that is created in response.
- Information about your interactions with links within our Platform, including which links you click on and when these interactions occur.
- Your interactions with our feedback mechanisms, including source evaluations through upvotes, downvotes, and source recommendations, answer feedback, and general feedback.
- Voice recordings you submit when using voice-input features of the Services, together with the transcripts generated from them and related technical metadata (such as timestamps and audio quality indicators).
- Emails your organization forwards to its Numanac ingestion address (for example, supplier orders and invoices), including their attachments.
If you provide us with personal information about someone other than yourself (for example, an employee, contractor, or collaborator), you are responsible for ensuring you have the legal right to provide that information to us, including providing any required notices and obtaining any required consents. If you use voice features in the presence of others, or provide information or recordings that include any person other than yourself, you are responsible for providing any legally required notice to, and obtaining any legally required consent from, that person before recording or submitting the information.
When you use our Platform, we may also collect information automatically to help improve user experience and functionality, including:
- Details of your visits to our Platform, including traffic data, location data, logs, and other communication data and resources that you access and use on the Platform.
- Information about your computer and internet connection, including your IP address, operating system, and browser type.
The technologies we use for this automatic data collection may include:
- Cookies (or browser cookies). Cookies are small text files that may be created on your device when you interact with online tools and services. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting, you may be unable to access certain parts of our Platform. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Platform.
- Web Beacons. Pages of our Platform and our emails may contain small electronic files known as web beacons that permit Numanac to count users who have visited those pages or opened an email and for other related website statistics.
Some information we collect automatically — such as IP address, device identifiers, and location data — may constitute personal information under applicable law. We may combine information collected automatically with personal information you provide to us or that we collect from other sources. Web browsers often include settings that can enable you to transmit a “Do Not Track” signal when you visit various websites, and certain browsers transmit Global Privacy Control (“GPC”) signals. Because we do not sell personal information or share it for cross-context behavioral advertising, these signals do not change how we process your information. Like many websites, we do not currently respond to “Do Not Track” or GPC signals.
We provide Personal Information to third parties only as described in the “Disclosure of Your Information” section below and in accordance with your chosen account type’s data usage preferences.
Third-Party Service Providers
We use third-party service providers — including hosting, analytics, AI, security, and payment processing providers — to operate the Services. These providers process information only on our behalf and on our instructions, and are bound by written agreements that require them to keep it confidential and protect it with safeguards at least equal to those described in this Policy. We review each provider’s terms when we engage them and on a regular basis thereafter. Where an Enterprise Agreement so provides, enterprise customers receive a current list of service providers and any applicable notice or objection rights under that agreement. Other customers may request the current list by contacting support@numanac.com.
AI Features and Third-Party AI Providers
Numanac’s AI features — Alma, our in-app assistant; voice transcription; log categorization and summaries; AI-generated reports and digests; the in-app greeting; crop-photo diagnosis; and translation — are powered by third-party AI providers that process your data on our behalf.
We ask before we share. Nothing is sent to a third-party AI provider, and no voice recording leaves your device, until you turn on AI features. You are asked once, when you set up your account or, for existing accounts, the next time you open Numanac, and the request explains what will be sent and to whom. If you don’t turn them on, you can keep using Numanac without them. You can change your choice at any time in Settings › Data & Privacy › AI features & voice recordings. Turning them off stops new data from being sent; it does not recall data already processed.
What is sent. Depending on the features you use, we send the information needed to run that feature and nothing more. This may include your messages to Alma and the files you attach; your voice recordings and the transcripts generated from them; your organization’s custom vocabulary; the text of your logs, tasks, and reports; the names and locations of your farms and fields; your team members’ names, roles, and email addresses when Alma needs them to answer you; local weather for your farm; crop photos you share for diagnosis; emails forwarded to your organization’s ingestion address; and text you ask to translate.
Who receives it. We use large-language-model providers such as OpenAI, Anthropic, and Google, and specialized speech-to-text and translation providers. The current list is available to enterprise customers under their Enterprise Agreement and to any customer on request at support@numanac.com. Where Alma offers an optional third-party tool you can choose to use (for example, a crop-diagnosis or agricultural-extension service), we tell you at the point you select it, and that tool’s own privacy terms apply to the information you share with it.
How AI providers must protect your data. We send data to these providers only to run the features you use. We do not sell it, and we do not share it for advertising. Each provider processes your data as our service provider, on our instructions and solely to provide the feature, under a written agreement that requires it to keep your data confidential and protect it with safeguards at least equal to those described in this Policy. Our providers may not use your data to train their models; where a provider offers model-improvement or data-sharing settings, we have turned them off. Providers may retain data for a limited period (typically no more than 30 days) for security and abuse monitoring under their own retention policies, after which it is deleted. If we add a provider, or a provider’s terms change in a way that materially affects how your data is handled, we will update this Policy and notify you before the change takes effect.
Shared organization data. Your choice applies to the AI features you use. In an organization, members who turned on AI features can use them on records shared with them, including records you created. Emails forwarded to your organization’s Numanac ingestion address are processed with AI as an organization feature.
Voice recordings. When AI features are on, your voice recordings are uploaded and stored with your logs. When they are off, new recordings stay on your device.
Microsoft Clarity (product analytics)
We use Microsoft Clarity, a service from Microsoft Corporation, to better understand how customers use Numanac so we can improve the product. Clarity captures pseudonymized session replays and heatmaps showing where users tap and scroll within the app. Session recordings are associated with an opaque internal account identifier, not your name or email.
What Clarity collects:
- Taps, scrolls, and other UI gestures
- Screen-navigation events (which screen you’re on, in what order)
- Anonymized session metadata (device type, browser, OS version, country)
- Your account identifier — an opaque internal ID, not your email, name, or any other identifying field
Microsoft processes this data under the Microsoft Privacy Statement (https://www.microsoft.com/privacy/privacystatement). We do not use Clarity for advertising.
How We Use Your Information
The purposes for which we use your information include to:
- Provide you with our Services, for example responding to your queries;
- Respond to your questions or requests concerning the Services;
- Fulfill the terms of any agreement you have with us;
- Fulfill your requests for our Services or otherwise complete a transaction that you initiate;
- Send you information about our Services and other topics that are likely to be of interest to you, including newsletters, updates, or other communications, including promotional emails;
- Deliver confirmations, account information, notifications, and similar operational communications;
- Improve your user experience and the quality of our products and Services;
- Comply with legal and/or regulatory requirements;
- Aggregate and deidentify information;
- Benchmark results for our customers;
- Analyze how visitors use the Services and various Services features, including to count and recognize visitors to the Services;
- Create new products and Services;
- Conduct internal business operations, including customer support, accounting, billing, quality assurance, staff training, business analytics, and administrative functions necessary to operate our Services;
- Process certain user inputs (e.g., prompts, text, photos, voice recordings and transcripts, and related metadata) through the third-party AI providers described above (e.g., response generation, transcription, summaries, and extractions) solely to provide our Services, and only after you turn on AI features;
- Generate transcripts from your voice recordings and, where permitted, improve agricultural speech recognition; and process transcripts and related contextual information to identify the operational intent of a submission, classify and route instructions, structure field records, and generate requested Platform outputs; and
- Subject to the “Plan-Based Data Use Preferences” section below and any applicable Enterprise Agreement, use de-identified and aggregated User Data and Usage Data for product development, system improvement (including machine learning, algorithm, and model training), data analytics, data science, research and development, and user support.
Our legal bases for processing your personal information are: 1) our legitimate interest in running and maintaining our business; 2) performance and fulfillment of our contracts; 3) your consent; and 4) compliance with our legal obligations. In many instances, more than one of these legal bases apply to the processing of your personal information.
Disclosure of Your Information
We may disclose de-identified or aggregated information about our users without restriction, subject to any applicable Enterprise Agreement. We will not attempt to reidentify any individual from de-identified or aggregated data, and we require third parties with whom we share such data to agree not to attempt reidentification. Such information does not identify you or your operation. We may also disclose personal information that we collect or you provide in the following circumstances:
- Affiliates and Subsidiaries: To our affiliates and subsidiaries, consistent with this Privacy Policy.
- Service Providers: To contractors, service providers, and other third parties who perform services on our behalf (such as hosting, analytics, security, customer support, AI providers as described above, and payment processing), subject to contractual and legal obligations regarding the confidentiality and security of the information they process and a requirement to protect it with safeguards at least equal to those described in this Policy.
- Business Transfers: To a buyer, successor, or other transferee in connection with a merger, acquisition, divestiture, restructuring, reorganization, dissolution, or sale of some or all of Numanac’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding.
- At Your Direction or for a Requested Purpose: To fulfill a purpose for which you provide the information or when you instruct us to share it, such as sharing records, reports, or outputs with collaborators, consultants, enterprise partners, or other designated recipients.
- With Your Consent: With your consent or at your request.
- Legal and Safety Reasons: To comply with applicable law, regulation, legal process, or governmental request; to enforce our agreements; or to protect the rights, property, safety, and security of Numanac, our users, or others.
- Marketing Communications: We may use service providers to assist with our own marketing communications. We do not sell identifiable personal information to third parties for their independent marketing purposes. Where required by law, you may opt out of receiving marketing communications at any time.
Plan-Based Data Use Preferences
The scope of any disclosure of User Data depends on the account type through which the data is provided and any applicable Enterprise Agreement.
Standard Accounts
For users accessing the Services through standard accounts (accounts that are not governed by an Enterprise Agreement), Numanac may:
- Use User Data to provide, operate, secure, and improve the Services
- Use de-identified and aggregated User Data, including Usage Data and derived insights, to develop, train, test, and improve our products, services, and AI systems
- Share de-identified and aggregated data with third parties for purposes such as research, benchmarking, analytics, and product development, provided that such data does not reasonably identify any individual, farm, or operation. All such use and sharing is subject to safeguards designed to prevent re-identification and misuse.
- You may opt out of the use of your User Data to improve our AI systems at any time by contacting support@numanac.com; opt-out does not limit our use of your User Data to provide, operate, and secure the Services.
- You may separately opt out of the use of your voice recordings for transcription-quality improvement at any time by contacting support@numanac.com; opt-out does not affect transcription performed to provide the Services in real time.
Enterprise Accounts
For users accessing the Services through an Enterprise Account (governed by an Enterprise Agreement), use of User Data is governed by the applicable Enterprise Agreement. Unless otherwise agreed in writing:
- Numanac may use User Data to provide, operate, and support the Services and to meet legal, security, and compliance obligations
- Any external sharing of User Data, including in de-identified or aggregated form, will occur only as permitted by the applicable Enterprise Agreement
- Numanac does not sell identifiable User Data
- Retention and use of voice recordings in Enterprise deployments occurs only as permitted by the applicable Enterprise Agreement.
In the event of a conflict between this Privacy Policy and an Enterprise Agreement, the Enterprise Agreement controls. Customers interested in discussing an Enterprise Agreement may contact us at support@numanac.com. Submission of an inquiry does not guarantee eligibility for, or the execution of, an Enterprise Agreement.
Enterprise-Sponsored and White-Label Deployments
If you access the Services through an account provisioned under an organization’s white-labeled or enterprise-sponsored deployment (for example, as an advisor employed by, or a grower customer of, an ag retailer), that organization — not Numanac — determines how information in its deployment is collected, used, shared, and retained, subject to its Enterprise Agreement with us. Numanac processes information in the deployment on the organization’s behalf and on its instructions. The organization’s own privacy notices and terms govern its relationship with you, and questions or requests concerning information in the deployment should be directed to that organization. Personal accounts you hold outside any organization’s deployment are governed by this Privacy Policy and the account terms described above.
Data Provided During Demos, Pilots, or Evaluations
Where a trial, pilot, demonstration, or evaluation is governed by an Enterprise Agreement (including a signed trial, pilot, or evaluation agreement), the data-use terms of that agreement govern all User Data provided in connection with it, and such data is treated as Enterprise Account data regardless of whether it is provided through an authenticated account. If you provide User Data to Numanac outside of an authenticated account or subscription and no Enterprise Agreement governs it, such data will be treated as Standard Account data and you grant Numanac the rights applicable to Standard Accounts as described above. We recommend creating an Account, or asking your organization about its agreement with Numanac, to understand and control your data usage preferences.
Effect of Account Changes
If you change account types or operate under multiple account relationships (for example, as both an individual user and an enterprise user, or as both a consultant and an enterprise user), the applicable data-use terms will apply to User Data in accordance with the context in which that data is provided.
Usage Data
As described in our Terms of Use and outlined above, we collect, generate, and use Usage Data through the Services. Usage Data includes:
- Information about how you and your Authorized Users interact with the Services, including location, frequency, and duration of interactions
- The manner in which you use, customize, or interact with the Services
- Aggregated, anonymized, and de-identified information derived from your User Data that does not readily identify you or any third party
Subject to any applicable Enterprise Agreement and as described in our Terms of Use, Numanac may use Usage Data for:
- Product development and improvement
- Machine learning, algorithm, and model training
- Analytics and data science research
- Benchmarking and research and development
- User support and service optimization
For Enterprise Account holders: Usage Data collection and use may be modified by your Enterprise Agreement.
Data Retention
We retain identifiable Personal Information for only as long as necessary to provide our Services to you, or for other legitimate business purposes such as resolving disputes, ensuring security, or complying with laws. Upon Account deletion, we will delete or de-identify your identifiable Personal Information, subject to legally required retention periods, and we instruct our service providers to do the same.
Except as otherwise expressly agreed in an applicable Enterprise Agreement, we may continue to use aggregated, anonymized, and de-identified data derived from your User Data for analytics, research, product improvement, and model training, as described in our Terms of Use. This anonymized data does not identify you, your specific farm, or your operation.
Earlier automatic expiration of identifiable raw voice recordings during an active Account is optional. You may enable expiration on an available schedule through your Account settings or by contacting support@numanac.com. If you do not enable expiration, we retain identifiable raw voice recordings only for as long as reasonably necessary to provide the Services and improve transcription accuracy, subject to Account deletion, any applicable Enterprise Agreement, legally required retention, and routine backup cycles. Transcripts derived from recordings are retained under the terms applicable to User Data generally. Third-party AI providers retain data only for the limited periods described in “AI Features and Third-Party AI Providers” above.
When we destroy your personal information, we do so in a way that prevents that information from being restored or reconstructed. The length of time we retain Personal Information depends on a number of factors, such as:
- Our purpose for processing the data;
- The quantity, nature, and sensitivity of the information;
- The potential risk of harm from unauthorized use or disclosure;
- Any relevant legal requirements
Your Privacy Rights
If you want to learn more about the personal information that Numanac has about you, or you would like to update, change, or delete that information, please contact us by email at support@numanac.com. Because the Services cannot operate without certain account information, some deletion requests can only be fulfilled by deleting your Account; we will tell you when that is the case. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.
Withdrawing your permission and deleting your data. You can withdraw your permission for AI features at any time in Settings › Data & Privacy › AI features & voice recordings; this stops new data from being sent to third-party AI providers. You can delete your Account, and the data associated with it, from your Account settings or by emailing support@numanac.com. You can also enable automatic expiration of voice recordings as described in “Data Retention” above.
You may opt out of receiving marketing emails from us by following the instructions in those emails or by emailing us at support@numanac.com.
If you are a resident of a jurisdiction with an applicable data privacy law, you may have certain rights in relation to your personal information. For example, you may have the right to:
- Access your Personal Information and information relating to how it is processed.
- Delete your personal information from our records.
- Update or correct your Personal Information.
- Transfer your Personal Information to a third party (right to data portability).
- Restrict how we process your Personal Information.
- Withdraw your consent — where we rely on consent as the legal basis for processing.
- Object to how we process your Personal Information.
- Lodge a complaint with your local data protection authority.
To exercise any of the rights listed above, please contact us via email at support@numanac.com. If your request concerns information in an organization’s enterprise-sponsored deployment, we may refer your request to, and coordinate with, that organization, which is responsible for information in its deployment; we will notify and cooperate with the organization consistent with our agreement with it. We will respond to your request as soon as reasonably possible and within the timeframe required under applicable law. We will allow you to appeal any decision we make in response to such requests in accordance with applicable law. Appeals may be submitted to support@numanac.com with the subject line “Appeal of Decision Related to Privacy Rights Request.” Prior to complying with your request, we will first verify your identity by comparing the information you provide with the information we have on file for you. We will not discriminate against you for exercising your rights, though in some cases we may not be able to continue providing the Services if the requested processing is necessary to provide them.
You may authorize an agent to make a request on your behalf. To designate an agent, please provide a written and signed document by both you and the agent that authorizes the agent to act on your behalf. You may also use a power of attorney. We will still require you to provide information to allow us to reasonably verify that you are the person about whom we collected personal information.
You can review and change your personal information by logging into the Platform and visiting your account profile page.
Output may not always be accurate, and you should not rely on Numanac’s output as a sole source of truth or as a substitute for professional advice. If you notice that Numanac output contains factually incorrect information and would like to request a correction or removal, you can send these requests to support@numanac.com for consideration.
Privacy Rights for California Residents
This section provides the notices required by the California Consumer Privacy Act (CCPA) for California residents. Under the CCPA you have the right to:
- opt-out of the sale of personal information or its sharing with third parties,
- know when and how personal information is collected, disclosed or sold,
- request to access, correct, or delete personal information, and
- be treated without discrimination should you exercise these rights.
More information regarding the sources from which we collect personal information can be found above in the section titled “Information We Collect and How We Collect It”; business and commercial purposes for which we collect your personal information can be found above in the section titled “How We Use Your Information.” Categories of recipients with whom personal information is shared can be found in the sections above titled “Third-Party Service Providers” and “Disclosure of Your Information.” Numanac does not sell personal information and does not share personal information for cross-context behavioral advertising as those terms are defined under California law. Categories of personal information we collect include audio information (voice recordings) when you use voice-input features, and precise geolocation when you map fields and farm boundaries; we use this information only to provide the Services. We use voice recordings and transcripts as described above, do not use them to create biometric identifiers, and do not sell or share them. Disclosures of de-identified and aggregated information are made under written agreements prohibiting re-identification. You may opt out of the use of your User Data to improve our AI systems at any time by contacting support@numanac.com. The Services may contain links to or integrations with third-party websites, applications, or services that are not owned or controlled by Numanac, including social media platforms, payment providers, and other third-party tools. This Privacy Policy does not apply to those third parties, and Numanac is not responsible for their privacy practices or content. We encourage you to review the privacy policies of any third-party services you access.
To make a request under the California Consumer Privacy Act, or for any questions or concerns about our Privacy Policy or practices, please contact us at support@numanac.com.
International Users
The information that we collect through or in connection with the Services is transferred to and processed in the United States for the purposes described above. Numanac may subcontract the processing of your data to, or otherwise share your data with, affiliates or third parties in the United States or countries other than your country of residence. The data protection laws in these countries may be different from those in your country of residence. Where required by applicable law, we rely on appropriate safeguards for such transfers. By using the Site or by providing any personal or other information to us, you acknowledge such transfer and processing.
Data Security
We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. Information you provide to us is hosted with cloud infrastructure providers that maintain industry-standard security controls, and is encrypted in transit and at rest. Any payment transactions will be encrypted using TLS or similar encryption methods.
The safety and security of your information also depends on you. Where you have chosen a password for access to certain parts of our Platform, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.
While we use commercially reasonable security measures to protect your personal information, no security measures are entirely effective and Internet communications may have inherent insecurities. As such, we cannot make representations or warranties regarding the security offered in respect of our Platform.
Children’s Privacy
Our Services are intended for users aged 13 and older. Users under 18 must have permission from their parent or guardian to use our Services. We do not knowingly collect information from anyone under 13. If you believe we might have any information from or about a child under 13, or an individual between 13 and 18 who lacks a supervising parent or legal guardian, please contact us at support@numanac.com.
Changes to Our Privacy Policy
Numanac keeps its privacy policy under regular review and places any updates on our Site. Please review this page periodically to ensure you are aware of any changes. If substantive changes are made, including a material change to the third-party AI providers that process your data, we will give you an opportunity to review the revised policy before deciding to continue using Numanac.
Contact Information
If you have any questions about Numanac’s privacy policy or the data we hold on you, contact us at support@numanac.com.